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Key Account Management

How profitable are your relationships, short, medium and long term?

How do you grow and protect your accounts at the same time?

Target Group

If you are responsible of key accounts in your organization, then this course is for you!

Approach

Like all DOOR Trainings, we take a practical approach, balanced with theory and best practice. This is an experiential program, where we ask participants to bring their challenges and opportunities for live breakthrough's.

Topics

a) Business Relationships

b) Profitability

c) Decision Making Processes and practices

d) Prioritizing

e) Account Planning

Training Objectives

At the end of this training you will be able to:

1. Understand the nature of business relationships

2. Develop techniques and strategies for developing effective and profitable business relationships

3. Understand the decision making process and the influences upon it

4. How to manage and priorities, their time and activity more effectively

5. Develop a proactive approach to growing and protecting account

6. Developing a range of tools to enable them to put together a robust account plan

Duration

One day